As the biblical tale goes, Jesus turned water into wine, but now Australian brewers are transforming thousands of punnets of unwanted strawberries into beer in support of struggling Australian farmers.
Since speaking directly to farmers affected by the slump in sales caused by the contamination crisis, the beer company says the community response to the new beer range has been significant.
The brewer described the incidents of contamination as “supremely disappointing”, but said the community response in light of the crisis is testament to the strength of agricultural Australia.