Experts warn that Australian is not prepared for meme warfare, with politicians and researchers concerned with the spread of political misinformation on Instagram.
Australia is estimated to have 9 million active Instagram accounts each month, with speculations made into whether Australians are prepared for the way social media manipulates, misleads and influences the national conversation.
James Meese, communications lecturer at the University of Technology Sydney argues that Australia’s large online political meme community typically focuses on humourous messaging for political in-crowds.