Burberry fashion house Burberry has removed a hoodie from its most recent collection following criticism that the luxury brand’s design, featuring a knot below the neck shaped like a noose, as insensitive.

Many spoke publicly, including model Liz Kennedy, about how this design has affected people with experiences of suicide, stating that “suicide is not fashion”.

Burberry’s chief creative officer Riccardo Tisci apologised for the distress caused as a result of his design, removing it and stating it does not reflect his or Burberry’s values but rather was inspired by a nautical theme.