First-time parents in Victoria are receiving free baby bundles to help give their babies the best start to life through a new state government program.

Approximately 35,000 first-time parents are expected to get the starter kit, worth 150 dollars, in the first year of the 22 million dollar state government program.

Victorian Health Minister Jenny Mikakos says bringing your baby home for the first time is challenging, and she plans to make the moment easier by giving babies everything they need to thrive.