The South Australian opposition has called a tourism ad “bizarre”, while others have called it “ageist” and “depressing”.
The advertisement, by the South Australian Tourism Commission, is titled ‘Don’t feel sorry for old mate’ and features an older man crying as he walks through well-known South Australian locations.
Viewers have taken to social media to share their (mostly negative) thoughts on the advertisement and the fact that a Victorian Company was commissioned to make it.