Singapore will be the first country in the world to ban high-sugar unhealthy beverage ads, the latest move in Singapore's ongoing fight against diabetes.
The ban will apply to the "most unhealthy" sugary drinks, and the ban will cover all media platforms, including print, broadcast and online media.
The ministry said in a press release that soft drinks, juices, yogurt drinks, and instant coffee will all be affected by the new regulations.
The ministry also said it will continue to collect feedback from consumers and industry over the next few months before declaring implementation details next year.