A non-Indigenous business selling ‘red-centre sand exfoliant’ has pulled the product from its website after increased pressure and criticism.

Melbourne-based small business Red Dune Skin, sold red Central Australian sand in dot painting-style packaging which some Aboriginal people claim misleads customers into thinking the business is Aboriginal owned.

Alice Springs-based small business owner and Aboriginal woman Rayleen Brown calls for companies to stop selling the ground to “stop selling the dirt from underneath our feet."